Récompenses

BAM Marketing Book of the Year 2021

Nominé

Description

'Are you also concerned about rapid digitalisation and its impact on healthcare, climate change, or emerging populism? However, technological innovations also provide solutions for the challenges we face. That's why we're at a tipping point in history.'
- Thierry Geerts
In Homo digitalis, Thierry Geerts, ceo of Google Belgium and Luxembourg, looks at the dangers and opportunities of the digital revolution. Without taboos and with an eye to the future, he gives countless stimulating examples of how digitalisation affects us as people and society. His conclusion is clear: technology is neutral, and it's up to people to use it consciously and confidently. If we do that, digitalisation will make us happier, with more time for creativity, personal development, healthcare, and the things that really matter. Then we'll become more human and we homo sapiens will turn into homo digitalis.