Just Whose Business Is It? offers a fresh and insightful exploration of ten common business owner types identified by Kathi Hyde during her 30-year career as an industrial psychologist and award-winning business coach. From the 'Rock Star' and 'Caged Bear' to the 'Magpie' and more, Kathi helps business owners recognise how their owner-type behaviours influence every aspect of their business. She delves into the origins of these patterns, their impact on different areas of the business, and provides practical steps to address them. This transformative process empowers business owners to turn an established business into a sustainable, properly profitable, and saleable asset. Kathi also defines the Gold Standard for a sustainable business, offering a clear benchmark for success. With real-life business stories – including her own – this book combines practical advice with engaging, entertaining, and actionable guidance.

Who is this book for?
Ideal for owners of established small to medium-sized businesses, aspiring entrepreneurs, and those who are:

Doing well but struggling to break through limitations or maintain success. Time-poor, overworked, or stretched too thin. Scaling up or managing runaway success with difficulty. Unable to step away from their business for any significant period. Struggling to adapt to market changes or unexpected challenges. Earning money but asking themselves, "At what cost?" Wanting to step back, exit, or sell but feeling stuck. Seeking practical, easy-to-read advice that inspires action.

Why this book stands out:

Innovative approach: Introduces a brand-new framework for understanding business owner types, developed from Kathi's unique
blend of industrial psychology and extensive coaching experience. Original insights: These types are entirely original and not found elsewhere in the market. Real-life examples: Includes engaging stories from Kathi's own experiences and other businesses. Highly practical: Offers actionable strategies to create sustainable, profitable businesses.

This book equips business owners with the insights and tools they need to overcome challenges, achieve sustainable growth, and build
a business that works for them—not the other way around.

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