Description

Master Business Fluency with the Ultimate MBA Terminology Guide!

Unlock the language of success with the Lexicon of MBA Terminology, the most comprehensive reference for business students, executives, and entrepreneurs. This meticulously curated book defines 400+ essential MBA terms across 10 critical disciplines—from Strategic Management and Digital Transformation to Corporate Social Responsibility and Supply Chain Innovation.

Why This Book?

Instant Clarity: No convoluted explanations—just clear, concise definitions for terms like SWOT Analysis, Customer Lifetime Value (CLV), and ESG Investing. Real-World Ready: Apply concepts immediately in presentations, negotiations, or startup pitches. Cross-Disciplinary Coverage: Master marketing (Influencer Marketing, Omnichannel Strategy), finance (Discounted Cash Flow, Altman Z-Score), operations (Lean Manufacturing, Bullwhip Effect), and beyond. Tech-Savvy Insights: Decode modern buzzwords like Blockchain, Hyperautomation, and Metaverse Business Models. Perfect for Exams & Careers: Ace MBA courses, certifications (PMP, CFA), or job interviews with confidence.

Ideal For:

MBA Students | Business Professionals | Startup Founders Consultants | Corporate Trainers | Self-Learners

Part of the acclaimed Lexicon of Tech and Business series, this book is designed for quick reference and practical application. Its alphabetical organization ensures you find what you need in seconds—no fluff, just knowledge.

Boost your business vocabulary today!