- Retrait en 2 heures
- Assortiment impressionnant
- Paiement sécurisé
- Toujours un magasin près de chez vous
- Retrait gratuit dans votre magasin Club
- 7.000.0000 titres dans notre catalogue
- Payer en toute sécurité
- Toujours un magasin près de chez vous
Quick Guide Digital Marketing Roadmap
Analysis, Concept Development, and Success Measurement of Your Digital Marketing
Alexander Schwarz-Musch, Alexander Tauchhammer, Bernhard Guetz
Livre broché | Anglais
69,45 €
+ 138 points
Description
This book presents the Digital Marketing Roadmap--a practical framework that helps you plan, execute, and measure your company's marketing across digital channels. The rapid rise of digital technologies creates new opportunities and tools almost daily to connect with customers and influence their buying decisions. At the same time, marketing teams face growing pressure to demonstrate their impact on revenue. This calls for a structured roadmap that ensures every initiative is trackable and contributes measurably to your marketing goals. Learn how to build a Digital Marketing Roadmap for your organization, align your customer journey with your sales funnel, and continuously improve your online marketing through data-driven performance measurement.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9783658508227
- Date de parution :
- 01-03-26
- Format:
- Livre broché
- Format numérique:
- Trade paperback (VS)
- Dimensions :
- 148 mm x 210 mm
Seulement chez Librairie Club
+ 138 points sur votre carte client de Librairie Club
Les avis
Nous publions uniquement les avis qui respectent les conditions requises. Consultez nos conditions pour les avis.