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Strategic Organizational Communication
In a Global Economy
Charles Conrad, Marshall Scott Poole
Livre broché | Anglais
193,45 €
+ 386 points
Description
Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication
- Places organizations and organizational communication within a broader social, economic, and cultural context
- Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts
- Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive
Updated in the seventh edition:
- Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK
- Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change
- Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout
- Online Instructors' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 528
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9781444338638
- Date de parution :
- 20-02-12
- Format:
- Livre broché
- Format numérique:
- Trade paperback (VS)
- Dimensions :
- 188 mm x 244 mm
- Poids :
- 861 g
Seulement chez Librairie Club
+ 386 points sur votre carte client de Librairie Club
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