Description

Creative Industries are the key industries of the 21st century and thus an essential element of dynamic metropolitan regions. In Berlin, one in seven enterprises belongs to the Creative Economy. In total, those enterprises yield a turnover of _ 7.4 bn and provide more than 80,000 jobs. The authors give a differentiated overview of various approaches towards the Creative Industries and investigate the specific business models and financing needs. The Creative Industries have a heterogeneous structure and a vast fraction of small or micro enterprises. They require creative financing instruments and interdisciplinary approaches in economic policy.

Spécifications