Description

The creative and cultural industries (CCIs) are often seen by markets as critical drivers of economic growth and by governments as feasible ways to foster development. The link between these two perspectives lies in the CCIs' capacity to generate both economic value and social innovation simultaneously. While markets value their direct contribution to GDP and employment, governments recognise their potential to catalyse broader societal development through cultural expression, innovation and community engagement.

Divided into key sections covering theoretical foundations, economic growth and development, innovation, policy and data analysis, this book presents a multifaceted view of CCIs' role in modern economies and societies. It challenges traditional economic models, advocates for a holistic approach to socio-economic development and examines the transformative impact of digital technologies on creative work. This work makes significant contributions to the field by advancing the political economy of CCIs, synthesising current debates and clarifying critical concepts. It explores innovative approaches to measuring the economic impact of CCIs and proposes a roadmap for harnessing their full potential in driving sustainable and inclusive growth. With its flexible structure allowing for customised learning experiences, this book is an essential resource for understanding the complexities of creative industries in our rapidly changing world.

This interdisciplinary volume bridges theory and practice, providing invaluable insights relevant to students of CCIs, economics, arts and cultural management, as well as for academics, policymakers and practitioners.