- Retrait en 2 heures
- Assortiment impressionnant
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- Toujours un magasin près de chez vous
- Retrait en 2 heures
- Assortiment impressionnant
- Paiement sécurisé
- Toujours un magasin près de chez vous
Livres écrits par David Aaker
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The Future of Purpose-Driven Branding
David Aaker
- Livre broché | Anglais
- The Future of Purpose-Driven Branding is an essential resources for businesses seeking to create signature social programs that truly impact, communic... Savoir plus
24,95 €24,95 € -
Aaker on Branding
David Aaker
- Livre broché | Anglais
- Some companies and products seem to thrive year after year. What's their secret? A powerful brand. David Aaker, Vice Chairman of Prophet and Professor... Savoir plus
30,45 €30,45 € -
Las marcas según Aaker
David Aaker, Roberto Álvarez
- Livre broché | Espagnol
- .El libro definitivos sobre las marcas .El autor es reconocido como el padre del branding moderno .Traducción y adaptado al castellano por un conocido... Savoir plus
7,45 €7,45 € -
Aaker on Branding
David Aaker
- Livre broché | Anglais
- "Aaker on Branding" provides the principles of branding you need to know to create and manage strong brands. The concepts are culled from the articles... Savoir plus
24,95 €24,95 € -
Owning Game-Changing Subcategories
David Aaker
- Livre broché | Anglais
- Owning Game-Changing Subcategories is about creating organizational growth in the digital age by creating and owning game-changing subcategories fuele... Savoir plus
24,95 €24,95 € -
Aaker on Branding
David Aaker
- Livre relié | Anglais
- Aaker on Branding provides the principles of branding you need to know to create and manage strong brands. The concepts are culled from the articles, ... Savoir plus
55,45 €55,45 € -
Creating Signature Stories
David Aaker
- Livre broché | Anglais
- In Creating Signature Stories, branding guru David Aaker applies the power of intriguing, authentic, involving stories to communicate strategic messag... Savoir plus
23,95 €23,95 € -
Marken Erfolgreich Gestalten
David Aaker, Florian Stahl, Felix Stöckle
- Ein kompakter Überblick über die nützlichsten Konzepte und Methoden für die Entwicklung starker Marken, die sich im Wettbewerb erfolgreich differenzie... Savoir plus
87,45 €87,45 € -
From Fargo to the World of Brands
David Aaker
- Livre broché | Anglais
- David Aaker has become the guru of brand strategy with his impact research, twelve books, hundred-plus articles, consulting, and speaking. From Fargo ... Savoir plus
44,45 €44,45 € -
From Fargo to the World of Brands
David Aaker
- Livre relié | Anglais
- David Aaker has become the guru of brand strategy with his impact research, twelve books, hundred-plus articles, consulting, and speaking. From Fargo ... Savoir plus
70,95 €70,95 € -
Creating Signature Stories
David Aaker
- Livre broché | Anglais
- Creating Signature Stories applies the power of storytelling-a key to any digital program-to strategic messaging. Savoir plus
23,95 €23,95 €
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