- Retrait en 2 heures
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- Retrait en 2 heures
- Assortiment impressionnant
- Paiement sécurisé
- Toujours un magasin près de chez vous
Livres écrits par Michael R. Solomon
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Le Marketing
Michael R. Solomon
- Livre broché | Français
- Ce produit comprend : le manuel l'édition en ligne (12 mois) MonLab - accès Etudiant (12 mois) La raison d'être de ce livre est d'apprendre aux étudia... Savoir plus
64,00 €64,00 € -
Better Business, Global Edition
Michael R. Solomon, Mary Anne Poatsy, Kendall Martin
- Ebook | Anglais
- For courses in introductory business. Conversational, question and answer approach to contemporary business Better Business introduces the business co... Savoir plus
56,17 €56,17 € -
Le Comportement du consommateur
Michael R. Solomon
- Livre broché | Français
- Ce produit comprend : le manuel MonLab - accès Etudiant (12 mois) Le consommateur est-il toujours une énigme pour vous ? Le comprendre : voilà le défi... Savoir plus
79,00 €79,00 € -
Consumer Behaviour
Michael R. Solomon, Margaret K. Hogg, Soren Askegaard, Gary Bamossy
- Ebook | Anglais
- Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the la... Savoir plus
56,17 €56,17 € -
Consumer Behaviour
Michael R. Solomon, Margaret K. Hogg, Soren Askegaard, Gary Bamossy
- Ebook | Anglais
- Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the la... Savoir plus
55,11 €55,11 € -
Consumer Behavior, Global Edition
Michael R. Solomon, Cristel Antonia Russell
- Ebook | Anglais
- Consumer Behavior: Buying, Having, and Being, Global Edition covers all of the processes involved when we select, purchase, use or dispose of products... Savoir plus
56,17 €56,17 € -
Marketing: Real People, Real Choices, Global Edition
Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
- Ebook | Anglais
- Marketing: Real People, Real Choices introduces marketing from the perspective of real people, who make real marketing decisions, at leading companies... Savoir plus
56,17 €56,17 € -
Marketing: Real People, Real Choices, Global Edition
Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
- Ebook | Anglais
- For undergraduate principles of marketing courses. Companies don’t make decisions. People do. Marketing: Real People, Real Choices is the only text to... Savoir plus
56,17 €56,17 € -
Marketing
Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, Bradley Barnes, Vincent-Wayne Mitchell, Wendy Tabrizi
- Ebook | Anglais
- Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions a... Savoir plus
52,99 €52,99 € -
Consumer Behavior
Michael R. Solomon
- Livre relié
- Using a lively writing style, examples that relate directly to students as consumers, and "cutting-edge" research, this critical examination of market... Savoir plus
39,45 €39,45 € -
Consumer Behavior
Michael R. Solomon
- Livre broché
- For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, service... Savoir plus
74,45 €74,45 € -
Marketing
Michael R. Solomon, Elnora W. Stuart
- Livre relié
- Introduces marketing from a practical, real-world perspective. This work fosters the development of students' decision-making skills through the prese... Savoir plus
61,45 €61,45 €
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