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Séries : livres de la série Springer Texts in Business and Economics
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Social Media Management
Amy Van Looy
- Ebook | Anglais | Springer Texts in Business and Economics
- This is the second edition of the undergraduate textbook 'Social Media Management' which extends the original edition's scope beyond the business angl... Savoir plus
95,39 €95,39 € -
Analyzing Financial Data and Implementing Financial Models Using R
Clifford S Ang
- Livre relié | Anglais | Springer Texts in Business and Economics
- This book is a comprehensive introduction to financial modeling that teaches advanced undergraduate and graduate students in finance and economics how... Savoir plus
152,95 €152,95 € -
A Concise Guide to Market Research
Marko Sarstedt, Erik Mooi
- Livre broché | Anglais | Springer Texts in Business and Economics
- This updated and revised second edition of the accessible, practice-oriented guide gives readers a compact and step-by-step introduction to the most i... Savoir plus
64,95 €64,95 € -
Healthcare Management
Volker Eric Amelung
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook on Healthcare Management provides a systematic and comprehensive overview of the organisational forms and management instruments impleme... Savoir plus
50,95 €50,95 € -
Urban Sustainability
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook provides an innovative pedagogy to students who will be the policy makers of tomorrow. It provides thoughts on sustainability and the co... Savoir plus
54,45 €54,45 € -
Industrial Organization
Pak-Sing Choi, Eric Dunaway, Felix Muñoz-Garcia
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook presents 122 exercises on industrial organization with detailed answer keys. While most textbooks on industrial organization focus on th... Savoir plus
90,95 €90,95 € -
A Concise Guide to Market Research
Marko Sarstedt, Erik Mooi
- Livre broché | Anglais | Springer Texts in Business and Economics
- This updated and revised second edition of the accessible, practice-oriented guide gives readers a compact and step-by-step introduction to the most i... Savoir plus
75,95 €75,95 € -
Multichannel Marketing
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- Increasing customer demands and innovations in digital sales require targeted management and flexible organisation of multiple sales channels. Multi-c... Savoir plus
106,95 €106,95 € -
DSGE Models for Real Business Cycle and New Keynesian Macroeconomics
Giuseppe Chirichiello
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook introduces graduate and upper undergraduate students to Dynamic Stochastic General Equilibrium (DSGE) models. As DSGE models become inte... Savoir plus
75,95 €75,95 € -
Business Ethics and the Environment
Richard M Robinson
- Livre relié | Anglais | Springer Texts in Business and Economics
- Our environmental organizations manifest duties of virtue in pursuit of environmental restoration and preservation. As such, they provide the key poli... Savoir plus
119,45 €119,45 € -
United States Health Care Policymaking
Sunday E Ubokudom
- Livre broché | Anglais | Springer Texts in Business and Economics
- Health care is a very important component of the American economy. The United States Centers for Medicare and Medicaid Services (CMS) put the 2008 di... Savoir plus
88,45 €88,45 € -
Corporate Finance: A Systematic Approach
Kuo-Ping Chang
- Livre relié | Anglais | Springer Texts in Business and Economics
- In doing so, the book strives to clarify misconceptions in the literature on topics related to firm’s ownership and control, problems of the Modiglian... Savoir plus
274,95 €274,95 € -
Linear Algebra for Economists
National Research University Higher School of Economics, Hasan Ersel, Dmitri Piontkovski
- Livre broché | Anglais | Springer Texts in Business and Economics
- Linearity is a primary methodology in many problems that are studied in different branches of science, including economics and other social sciences. ... Savoir plus
54,45 €54,45 € -
Financial Economics
Thorsten Hens, Marc Oliver Rieger
- Livre relié | Anglais | Springer Texts in Business and Economics
- Financial economics is a fascinating topic where ideas from economics, mathematics and, most recently, psychology are combined to understand financial... Savoir plus
129,95 €129,95 € -
The Macroeconomics of Corruption
Maksym Ivanyna, Alex Mourmouras, Peter Rangazas
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook examines corruption through a macroeconomic lens, exploring the relationship between corruption, fiscal policy, and political economy. T... Savoir plus
97,45 €97,45 € -
Insurance Economics
Peter Zweifel, Roland Eisen
- Livre broché | Anglais | Springer Texts in Business and Economics
- Presenting theoretical foundations and empirical research, this text introduces the reader to the core issues and analytical tools of insurance econom... Savoir plus
69,45 €69,45 € -
Securitization Economics
Laurent Gauthier
- Livre broché | Anglais | Springer Texts in Business and Economics
- Securitization is widely used around the world, and structured products are one of the largest fixed-income asset classes. This textbook guides reader... Savoir plus
97,45 €97,45 € -
Digital Marketing
Klaus Solberg Söilen
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public ... Savoir plus
129,95 €129,95 € -
Risk Management in Banks and Insurance Companies
Anja Blatter, Sean Bradbury, Pascal Bruhn, Dietmar Ernst
- Livre broché | Anglais | Springer Texts in Business and Economics
- This book shows how modern risk management in banks and insurance companies can be modeled in Excel and Matlab. Readers are provided with all the nece... Savoir plus
85,45 €85,45 € -
Problem-Solving and Learning for Public Services and Public Management
Tony Kinder, Jari Stenvall
- Livre broché | Anglais | Springer Texts in Business and Economics
- In this textbook readers will acquire knowledge of problem-solving and learning to enhance both efficiency and the experience of service users in rapi... Savoir plus
92,45 €92,45 € -
E-Commerce Strategy
Sanjay Mohapatra
- Livre relié | Anglais | Springer Texts in Business and Economics
- E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic c... Savoir plus
97,95 €97,95 € -
Knowledge Management
Klaus North, Gita Kumta
- Livre broché | Anglais | Springer Texts in Business and Economics
- This is the first comprehensive text which brings together European, Asian and American perspectives on knowledge-based value creation. Includes case ... Savoir plus
75,95 €75,95 € -
Solutions to Financial Economics
Thorsten Hens, Marc Oliver Rieger
- Livre relié | Anglais | Springer Texts in Business and Economics
- This book offers a concise introduction to the field of financial economics and presents, for the first time, recent behavioral finance research findi... Savoir plus
59,95 €59,95 € -
Money: Theory and Practice
Jin Cao, Gerhard Illing
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook provides an introduction to modern monetary economics for advanced undergraduates, highlighting the lessons learned from the recent fina... Savoir plus
92,45 €92,45 €