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Résultats pour "Bernd W Wirtz"
-
Multichannel Marketing
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- Increasing customer demands and innovations in digital sales require targeted management and flexible organisation of multiple sales channels. Multi-c... Savoir plus
106,95 €106,95 € -
Digital Government
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- Digitization, the global networking of individuals and organizations, and the transition from an industrial to an information society are key reasons ... Savoir plus
92,45 €92,45 € -
Digital Business and Electronic Commerce
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with... Savoir plus
173,45 €173,45 € -
Media Management
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- "Digitalization significantly changes the media. To cope with this change and to exploit new market opportunities is a major challenge for media corpo... Savoir plus
184,45 €184,45 € -
Digital Business Models
Bernd W Wirtz
- Livre relié | Anglais | Progress in Is
- The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business process... Savoir plus
162,45 €162,45 € -
Multi-Channel-Marketing
Bernd W Wirtz
- Livre broché | Allemand
- Steigende Kundenansprüche und Innovationen im Internetvertrieb erfordern ein zielgerichtetes Management sowie eine flexible Ausgestaltung multipler Ab... Savoir plus
68,95 €68,95 € -
Digital Government
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- Digitization, the global networking of individuals and organizations, and the transition from an industrial to an information society are key reasons ... Savoir plus
128,45 €128,45 € -
Übungsbuch Medien- Und Internetmanagement
Bernd W Wirtz
- Livre broché | Allemand
- Der Medien- und Kommunikationssektor hat sich zu einem zentralen Wirtschaftsbereich in der Informationsgesellschaft entwickelt. Dieses Buch ermöglicht... Savoir plus
37,95 €37,95 € -
Medien- Und Internetmanagement
Bernd W Wirtz
- Livre relié | Allemand
- Der Medien- und Kommunikationssektor hat sich zu einem zentralen Wirtschaftsbereich in der Informationsgesellschaft entwickelt. Dieses Buch behandelt ... Savoir plus
75,95 €75,95 € -
Digital Business and Electronic Commerce
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with... Savoir plus
108,45 €108,45 € -
Media Management
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- "Digitalization significantly changes the media. To cope with this change and to exploit new market opportunities is a major challenge for media corpo... Savoir plus
129,95 €129,95 € -
Business Model Management
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- "How are business models purposeful designed and structured? How can the models be implemented professionally and managed successfully and sustainably... Savoir plus
140,95 €140,95 € -
Digital Business Models
Bernd W Wirtz
- Livre broché | Anglais | Progress in Is
- The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business process... Savoir plus
119,45 €119,45 € -
Multichannel Marketing
Bernd W Wirtz
- Livre relié | Anglais | Springer Texts in Business and Economics
- Increasing customer demands and innovations in digital sales require targeted management and flexible organisation of multiple sales channels. Multi-c... Savoir plus
140,95 €140,95 € -
Deutschland Online
Thomas Holtrop, Mathias Döpfner, Bernd W Wirtz
- Livre broché | Allemand
- Die vorliegende Studie zeigt: Der Wandel von der Industrie- zur Informationsgesell schaft findet in rasanter Geschwindigkeit statt. Das Internet hat e... Savoir plus
44,95 €44,95 € -
Gabler Kompakt-Lexikon Ebusiness
Bernd W Wirtz
- Livre broché | Allemand
- eBusiness ist ein Wachstumsfeld, mit dem sich heute die meisten Unternehmen beschäftigen müssen. Die international ausgerichteten Online-Marktplätze v... Savoir plus
54,45 €54,45 € -
Business Model Management
Bernd W Wirtz
- Livre broché | Anglais | Springer Texts in Business and Economics
- "How are business models purposeful designed and structured? How can the models be implemented professionally and managed successfully and sustainably... Savoir plus
97,45 €97,45 € -
Digital Business
Bernd W Wirtz
- Livre relié | Allemand
- Digital Business ist ein wesentlicher Erfolgs- und Wettbewerbsfaktor für Unternehmen. Das Buch behandelt umfassend die Grundlagen, Strategien, Geschäf... Savoir plus
74,95 €74,95 €
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