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- Retrait en 2 heures
- Assortiment impressionnant
- Paiement sécurisé
- Toujours un magasin près de chez vous
Livres écrits par Bruce I Newman
-
A Cross-Cultural Theory of Voter Behavior
Wojciech Cwalina, Andrzej Falkowski, Bruce I Newman
- Livre relié | Anglais
- The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters cho... Savoir plus
193,95 €193,95 € -
A Cross-Cultural Theory of Voter Behavior
Wojciech Cwalina, Andrzej Falkowski, Bruce I Newman
- Livre broché | Anglais
- The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters cho... Savoir plus
103,95 €103,95 € -
The Mass Marketing of Politics
Bruce I Newman
- Livre broché | Anglais
- Bruce I. Newman tells us briskly, firmly what our instincts also tell us: We are mass marketing images rather than providing real leadership. --Paul S... Savoir plus
257,95 €257,95 € -
The Mass Marketing of Politics
Bruce I Newman
- Livre relié | Anglais
- Bruce I. Newman tells us briskly, firmly what our instincts also tell us: We are mass marketing images rather than providing real leadership. --Paul S... Savoir plus
358,95 €358,95 € -
Political Marketing:
Wojciech Cwalina, Andrzej Falkowski, Bruce I Newman
- Livre broché | Anglais
- Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing's role in the political process. It incorporate... Savoir plus
100,95 €100,95 € -
The Marketing of the President
Bruce I Newman
- Livre broché | Anglais
- Professor Bruce I. Newman correctly points out that in this information age, a candidate and his staff can test a new issue or idea very quickly, and ... Savoir plus
192,45 €192,45 € -
Political Marketing:
Wojciech Cwalina, Andrzej Falkowski, Bruce I Newman
- Livre relié | Anglais
- Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing's role in the political process. It incorporate... Savoir plus
358,95 €358,95 € -
The Marketing Revolution in Politics
Bruce I Newman
- Livre relié | Anglais
- In 2008, Barack Obama's presidential campaign used an innovative combination of social media, big data, and micro-targeting to win the White House. In... Savoir plus
59,95 €59,95 € -
A Theory of Political Choice Behavior
Bruce I Newman, Jagdish N Sheth
- Livre relié | Anglais | Sexual Medicine
- The first book to examine voter behavior from both psychological and marketing perspectives, A Theory of Political Choice Behavior provides the tools ... Savoir plus
135,95 €135,95 €
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