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- Paiement sécurisé
- Toujours un magasin près de chez vous
Livres écrits par George S Day
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The Market Driven Organization
George S Day
- Livre broché | Anglais
- For forty years managers have been exhorted to "stay close to the customer and ahead of the competition." And with good reason Research now shows that... Savoir plus
31,45 €31,45 € -
Innovate to Grow
George S Day
- Livre broché | Anglais | Palgrave Executive Essentials
- Leadership teams that want their firm to grow faster must excel at innovation. This book offers a robust and tested approach that is used by organic g... Savoir plus
35,95 €35,95 € -
Marketing Research
V Kumar, Robert P Leone, David A Aaker, George S Day
- Livre broché | Anglais
- Marketing Research, 13th Edition presents a clear and comprehensive introduction to the field, with a strong focus on methodologies and the role of ma... Savoir plus
216,95 €216,95 € -
Innovation Prowess
George S Day
- Livre broché | Anglais
- A framework for achieving superior rates of organic growth Achieving superior growth through innovation is a top strategic priority for all companies.... Savoir plus
24,95 €24,95 € -
Marketing Public Transit
J E Bateson, George S Day, Gordon Lewin, Chris Lovelock, Steven Permut
- Livre relié | Anglais | Praeger Special Studies Series in Comparative Education
- Marketing Public Transit provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly... Savoir plus
169,95 €169,95 € -
Peripheral Vision
George S Day, Paul J H Schoemaker
- Livre relié | Anglais
- From emerging technologies to changes in consumer tastes, tremendous opportunities and threats often begin as weak signals from the periphery How good... Savoir plus
45,95 €45,95 € -
Market Driven Strategy
George S Day
- Livre broché | Anglais
- Now in its 21st printing, George S. Day's Market Driven Strategy first defined what it means to be "market- driven." Providing a foundation for Day's ... Savoir plus
38,45 €38,45 €
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